David GrangerBrand v content: how to ensure peace breaks outDavid Granger, director at Arc & Foundry Creative, has seen first-hand how in-house brand and content teams can — occasionally — come to…4 min read·Apr 5, 2024----
David GrangerBrand guidelines? They’re more important than ever in 2024Insights on the vitality and continued importance of brand messaging and guidelines in an increasingly complex communications landscape…3 min read·Apr 5, 2024----
David GrangerWhy AI is your sidekick, not your replacement (or…we still need creative directors)With every wave of technology, there are the early adopters, and then there are the more reserved early adapters: it happened with websites…3 min read·Mar 24, 2024--1--1
David GrangerinAntaeus ARHow Augmented Reality is leading improvements for fans to improve the sporting spectacleOver the last few weeks the new liveries (and slightly strange team names) have been unveiled ahead of the 2024 F1 season.3 min read·Mar 10, 2024----
David GrangerFive Myths About Your Content Marketing (and what needs sorting)Dispel the myths surrounding content marketing and learn how to streamline your content production, manage digital assets efficiently, and…5 min read·Feb 8, 2024----
David GrangerWelcome to The Third Wave of Sports Content Marketing: The Athletes’ TakeoverThe central control of production is getting closer and closer to the individual athlete in sports marketing — which might not always make…4 min read·Jan 23, 2024----
David GrangerHow Cricket Continues To Embrace Innovation To Remain Progressive…how a sport that prides itself on tradition is making great strides to remain relevant and encourage new audiences.4 min read·Nov 27, 2023----
David GrangerIs Gamifying Sport (really) How We Find Fans Of The Future?In this week’s Member Insights piece David Granger enlists three topics of conversation and presentation which stood out at this year’s…4 min read·Nov 5, 2023----
David GrangerAI in Sport? It’s only going to get bigger, faster and (hopefully) betterThe time has come to embrace AI in sport — whether we like it or not. Here’s where we’re heading and where things can occasionally go…3 min read·Nov 5, 2023----
David GrangerHow MLB is using digital to bring baseball to EuropeI spoke to the Managing Director of MLB Europe about getting baseball to the UK and trying to get fans to love it.5 min read·Aug 29, 2023----